Capsule 2 marked the continuation of a shared vision — where heritage meets reinterpretation.

The collection was released across selected Norrøna flagship stores, bringing reworked archival garments into a new context.

Launch timeline
Oslo Flagship Store — 19 March 2025
Norrøna House, Lysaker — 20 March 2025
Munich Flagship Store — 20 March 2025
Stockholm Flagship Store — 20 March 2025
New York Flagship Store — 27 March 2025

“A new Norrøna product is great. An old Norrøna product is even better,” said Jørgen Jørgensen, owner and leader of Norrøna. Through this collaboration, selected archival pieces were given renewed relevance — shaped by time, and reimagined through design.

“At Recouture, we are driven by a profound love for the past, where each piece tells a story,” said founder Hilde Hoff Nordskar.

With a background from Esmod Oslo and nearly two decades within the Norwegian sports industry, Hilde has shifted her focus toward circular design. Rooted in craftsmanship and Norwegian traditions, Recouture transforms existing garments into contemporary expressions — extending their lifespan while preserving their narrative.

A study in reuse.
A continuation of what already exists.